Search Engine Optimisation

therapy website content

3 reasons – other than SEO – why your therapy website should include detailed content

You may have heard the phrase 'content is king' a few times before. The primary reason why marketers value content so much is that sites ...
upgrade to HTTPS

Google’s deadline for HTTPS effective from July 2018

Google has been campaigning for years to push all websites to become secure by default, so their latest announcement will not come as too much ...

Why adding a case study page could be the most cost-effective way to boost business

Having a brilliantly designed website to promote your therapy skills and sell your services can do wonders for your business. It can give you a ...

Designing a website for lead generation

When it comes to building your therapy business online, lead generation is an absolutely integral part of how you will succeed in gaining clients, and ...

Affordable marketing tips for therapists

Therapists and healers looking to increase the digital reach of their business can take advantage of a number of free marketing tools to help optimise ...

How to improve your Google local business ranking

So you've spent time developing a great website for your business as part of your digital marketing strategy. You've invested in some basic SEO, set ...

Web design mistakes that are hurting your search engine ranking

It does not matter whether you offer exclusive Thai massages or you operate a yoga business, the importance of good website design and effective SEO ...

4 benefits of having a blog on your therapist website

Great therapy websites are conversational. They act as the first point of dialogue between you and your potential clients. A blog can be one of ...

Why you should include a blog on your therapy website

When you are thinking about the website design for your therapy business, it makes sense to ensure it includes a section for adding blog posts. ...

3 SEO tips to help you dominate your local therapy market

Online marketing is continually growing in scope, and Facebook and Google have come to dominate the ways in which we advertise our businesses. However, the ...

Use your website to become a therapy thought leader

Have you considered sharing your expertise and becoming a thought leader in the world of therapy? With the power of the Internet, it's easier than ...

Give your healthcare website a health check

People have been turning to the internet for information in increasing numbers for the last few years, which is why you've got a website for ...

SEO strategies for therapists

When it comes to setting up your website for your private practice, you're going to want to do everything you can to stand out from ...

The importance of page-by-page optimisation

In the health sector, correctly optimising each page is extremely effective when it comes to ranking highly on search engines for certain keywords and phrases ...

Why your website needs to be optimised for mobile devices

Over 1.2-billion people access the web through their mobile and 80 per cent of all web users have a smartphone. Those are figures you just ...

How to make your site stand out on Google

As health professionals begin to truly embrace digital marketing, there is even more importance placed on standing out from the crowd. As more people start ...

4 common mistakes that small businesses make with their website design

Long gone are the days when simply having a working website would ensure that your therapy business attracted and retained customers. In 2017, competition is ...

Why good SEO is the perfect tonic for a successful website

Most businesses have websites these days, but if you want to really improve the success of your business, you need to abide by current best ...

How to use social media to increase website visits

Your website is a vital tool for your holistic therapy business. It acts as a shop window that enables people to discover what you do ...

3 hottest digital marketing trends for 2016

We move at such a fast rate through the digital age, that often it's necessary to take a step back, take stock, and consider what ...

A personalised website: the key to marketing your therapy business

Therapy is all about the personal touch, whether that means a masseuse who listens to your needs or a counsellor who works through your problems ...

SEO basics for therapists

Search engine optimisation (SEO) is a vital part of any digital marketing mix and at HealthHosts, we make good SEO a fundamental part of every ...