As a therapist, you more than likely offer services that help people; whether it’s a yoga class, healing services or something else entirely. What’s more, it’s probably your own business too, so you want to make sure you’re doing everything you can to help it thrive! Choosing the right website design can have a huge impact on the success of your therapy business, but why? What difference could it make?
Many of your customers are looking for a solution to help them relax or solve a health problem they may have. Whether you’re a counsellor or yoga teacher, you will be offering services that help people in their day-to-day lives. Your website design should reflect this! So, making your website user-friendly is a huge step in the right direction.
Easy to navigate
Any website should be easy to navigate, with clear buttons for each page. Jumping from page to page shouldn’t be a headache for your potential patients! Making sure your website has crucial information readily available can help visitors make a decision on what service they want to take advantage of. With concise and insightful content, along with easy to find contact information, you take the hard work out of it for anyone who clicks on your website.
Your website design should be mobile friendly. So many searches on a weekly basis are done via mobile, and your website should be responsive so that it’s easy for people to view your site on multiple different platforms. Many businesses lose customers due to a badly working website; don’t let your business fall into that category! After all, you want to encourage visitors, not deter them.
Your therapist website should reflect your business in the best possible light. If it’s user-friendly, your customers will have a seamless experience in dealing with you. A professional website design results in a positive encounter, which will improve customer perception of you as a therapist. If your website design is user-friendly with a professional, polished appearance, potential patients will gain a great first impression of you.
User-friendly website design will prevent any visitors feeling frustrated with your business. Be one step ahead and make sure your website loads quickly and includes well-formatted content that gets your story across perfectly.