Digital Marketing
Why your online presence is more important now than ever for your therapy business
This year has been a tricky one for businesses, with more companies than ever before being forced to shut their doors. If you have been putting off sorting out your marketing plan, therapy website or online presence, there is no better time than now to get it sorted and ensure your business is future-proof. Here…
Read More3 top tips to boost the online profile of your therapy business
Online marketing is a cost-effective way to raise the profile of your therapy business, attract new clients, and sell your services. But with so many different platforms available, it can feel overwhelming. Large companies have employees, or even whole departments, dedicated to digital marketing, while most therapists work alone or in small practices. If you…
Read MoreHolding your classes and events online via Webinars
For most businesses, everything is at a standstill right now. Just a few weeks ago, many businesses had adopted a ‘business as usual’ mantra. It quickly became clear that this was the wrong attitude, and slowly but surely, businesses all over the world came to a halt. Therapy of all kinds is a fantastic way…
Read MoreHow social feeds can support marketing and SEO
Social media is inescapable these days, no matter who you are. Nearly everyone has at least one social platform that they favour, with many people opting to spread their online presence across every available option. When you are working in marketing, social media takes on an even more important position in your life. But have…
Read MoreReasons to have a newsletter for your therapy business
A newsletter is a monthly email that goes out to your subscribers – these are people who have chosen to receive emails from your company. When browsing your website, they will submit their email address via an online form if they find your content interesting and wish to receive more on a regular basis. You…
Read MoreFive marketing methods to boost conversions for your therapy website
Your website design should work as a conversion machine for your therapy business. Marketing and sales are all about grabbing visitors’ attention more effectively than your competitors – and then shaping that attention quickly into customer actions and enquiries. Hence, you’re able to help more people as your business grows. So, what could you do…
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